Bunnings partnered with onQ Digital to modernise their stores with a nationwide rollout of high-quality LCD screens and freestanding digital kiosks. These solutions are designed to boost customer engagement and deliver dynamic, timely messaging — aligning seamlessly with Bunnings’ mission to provide an informative and seamless shopping experience.

The upgrade means Bunnings can clearly communicate promotions, product information, and seasonal campaigns, creating a more engaging and connected in-store environment.

Impact

The introduction of LCD screens and kiosks has transformed how Bunnings connects with customers throughout their stores.

Key benefits include:

High-Definition Visuals: Crystal-clear displays bring promotions, new products, and in-store services to life.

Real-Time Content Flexibility: Marketing teams can instantly update campaigns to keep messaging current and relevant.

Enhanced Customer Experience: The digital-first approach ensures shoppers are always informed, inspired, and connected.

Retail Media Network Integration

Importantly, onQ has been awarded the contract to power Bunnings’ new in-store retail media network — Hammer Media. This next-generation platform transforms Bunnings’ screens into premium retail media inventory, enabling dynamic brand partnerships and opening new revenue streams, while still enhancing the customer journey.

With the integration of advanced LCD screens, kiosks, and retail media capability, Bunnings is setting a new standard for digitally enabled, customer-focused retail — and onQ is proud to deliver the technology behind it.