Digital Signage Content Management Software (CMS)

The onQ CMS allows users to build content playlists within the digital signage software. Users can group and organize similarly themed content or content for occasions into a single playlist. Instead of scheduling each piece of content one-by-one, users can select a playlist and assign it to a specific screen in just a few clicks.

Perhaps you want your digital signage content to display dynamically based on changes in other datasets. For example, maybe you only want your digital signs to show special offers for products that are in-stock. To do this, you must use the onQ digital signage API to integrate your digital signage content management software with your inventory database.

Most businesses have multiple individuals who work on their digital signage strategy. With multi-user support, businesses can easily assign accounts with varying permission levels to relevant employees. Additionally, when an employee changes roles or leaves the company, management can easily remove that employee’s account while keeping top-level administrative access.

The individual responsible for digital signage content management may not be near each sign that they manage. Some digital signage users may not see the screens that they manage for weeks at a time.. Accordingly, it is important that users can remotely monitor the health and playback status of their screens.

For users that have multiple screens, digital signage content management can be a lot of work. Screen grouping allows users to organize multiple screens into a single unit. Once a user groups multiple screens, the user can then update the content on each screen within that group all at once. If there is a special offer that is only applicable to a particular region of retail stores, this special offer can be pushed out to all relevant screens at once rather than screen-by-screen.

Digital signage tagging helps organize content into categories for easier management. This enables relevant promotions to be displayed automatically during specific seasons or events, enhancing viewer engagement and operational efficiency.

Digital menu boards connected to the Point of Sale (POS) system update in real-time, displaying product availability, popular items, and pricing changes. As customers place orders, the menu highlights in-demand dishes and customer favorites, ensuring it only shows what’s currently available.

Using AI computer vision and context-aware automation in digital signage improves engagement and efficiency. The technology recognizes the environment and delivers personalized content based on demographics, behavior, and emotions. Real-time data is used to adjust content dynamically. This improves the viewer experience and operational efficiency.

Content validity is key in digital signage as it displays suitable and current information. Specific dates and times can be set for content display, ensuring it is relevant. For example, promotional content can be programmed for sale periods, boosting viewer engagement and streamlining content management.